Wowzi on turundusplatvorm, mis ühendab ettevõtteid sisuloojatega, vallandades tulemusliku sotsiaalmeedia turunduse jõu. Platvorm võimaldab luua skaleeritava sisuloojate turundusplaani vaid mõne minutiga.
CollectNet
2015
Client
Year
Scope
User Research, Product Design, iOS development, Android development
Learn more
Sukeldume Wowzi taustalukku.
Brian, üks Wowzi asutajatest, otsis kogu maailmast tehnoloogiapartnerit, kes võiks nende ideid ellu viia - ta otsis potentsiaalseid partnereid Saksamaalt, Prantsusmaalt ja isegi Hiinast. Lõpuks nad komistasid meie otsa, tulid Eestisse külla ja ülejäänud on ajalugu. Mobi Lab-ist sai nende esimene äripartner. Meie kultuuriline sobivus oli täpselt paigas ja me teadsime, et sotsiaalmeediapõhine kasutajaskond Aafrikas on vastuvõtuks küps.
Koos lõime ühtse platvormi, mis koosneb reklaamijate veebirakendusest, sisuloojate mobiilirakendusest ja back-office'ist - viimane aitab ühendada mõlemad pooled ja hallata reklaamikampaaniate köögipoolt.
A name born from passion, unity and the quest for innovation.
The birth of Wowzi is an inspiring story highlighting the importance of creativity, collaboration, and perseverance in business. As co-founders Brian and Mike travelled to Estonia in search of the best talent to bring their idea to life, they faced the challenge of finding a name that would embody their vision.
Their idea was simple yet groundbreaking: everyone has influence, regardless of their social media following. However, finding a name that captured this concept was a daunting task.
During a reflective evening with our engineering team, Romain posed a question that would spark the birth of their company's name. He asked, "How do you say cheers in Kenya?"
Without hesitation, Brian blurted out the word, "WAZII!" The team raised their glasses and repeated the name in unison, marking the birth of Wowzi. This moment was more than just the creation of a name. It symbolised unity and a commitment to a long and challenging journey ahead.
Ettevõtted saavad luua reklaamikampaania ja valida endale sobilikud sisuloojad, kes turundust teevad.
The creators can accept campaigns, post messages on social media accounts, and receive well-earned pay.
We helped Wowzi with fast-go-to-market and, after the successful launch, helped them bring on their in-house team. But our fun collaboration didn't stop there — we continued providing CTO as a service to ensure they were always on the cutting edge. We helped them validate their CTO as they grew, making sure they were set up for success.
Boom - Wowzi's platform now boasts over 84 000 creators, more than 180 000 gigs have been completed and they have onboarded more than 150 clients and a team of over 40 people.
Võtke meiega ühendust, kui soovite rohkem teada saada, kuidas me aitasime Wowzil luua ülima sisuloojate platvormi. Meil on siseinfot ja jagame seda hea meelega. Või kui olete kannatamatult uudishimulik, tutvuge Wowzi platvormiga ise - lubame, et see ei valmista teile pettumust.
